Search Engine Optimization Services

Google, Bing, and other search engines place a high value on the ease with which their "bots" can crawl and index your site structure and links. Therefore, having your site properly organized makes it easier for visitors to navigate and this gives you a higher ranking. This is one of the first SEO services to have performed.

One of the most time-consuming, and valuable, elements of SEO.  Doing proper keyword research helps optimize your site, spy on your competitors to outrank them, and attract the visitors you want. High-quality content relies on having the content link to the right things. It's important to understand how a seed keyword works, and that having an alternate term or terms for the keyword is super important.  Having alternate keyword phrase plans can vastly improve the number of results within organic search traffic.

While paid search has its place, it ends once the budget runs out.  The results of having SEO services can always be working and will stay relevant for a longer time.  And while updates will need to be made, it's a longer-term marketing return of organic traffic for your targeted keywords.

Backlinks. One of the toughest things to get, which is why Google gives them such weight when determining your site search ranking. But having quality backlinks gives you a huge edge over competitors with similar content. When other sites or trusted people link to your content, it indicates to both the user and Google that you have experience, authority, and trustworthiness on the topic. But this very notion of trustworthy links also demonstrates how severely Google can penalize spammy or garbage links.  Did someone sell you a bunch of links? They are probably hurting you.  Google knows what those links are, who sells them, and who buys them simply by seeing them show up on your page or link to your content.  A company that sold link packages didn't outsmart Google, they just manipulated their clients and broke their trust.  Earning quality backlinks is hard.  Very hard.  You don't need a ton of them, just solid ones that show that you know what you are talking about.  We will help find those opportunities.

Nobody doubts the power of social media.  In fact, social media sites even have their own ranking algorithm. One of the aspects of SEO is to make sure your site is properly connected to flow both ways and give your search rankings a boost.  Let your social campaigns help feed your website search ranking. Dagaz provides Social Media Management solutions to take this off your plate as well.

Did you know that Google now analyzes your text content to see "how it reads"? Therefore, having high-quality content that a user can read like a conversation will draw higher rank returns. Don't create content that has a bunch of keyword terms stuck in there inappropriately, or overdo it. Ranking factors now will identify negative tactics and penalize their use.  Give relevant content that your user will relate to and understand.

In the past, "black hat" SEO did the trick.... sort of.  It involved things like "keyword stuffing", hidden text, non relevant backlinks, etc.  Google has gotten pretty smart about that stuff, and actually penalizes your site for the use of such "strategies".  Use "White Hat" techniques, which are tougher and more time consuming but actually yield positive results.

You work hard to develop your business and brand image, and your web presence portrays that directly to your audience.  Above all you want to make sure the message is getting to the right people who are searching.  A good description is a definite factor in communicating who you are, which can often answer search intent and improve conversion rates.

Unlike SEM, PPC or Paid Social, SEO services have no media costs and gives long lasting results.  For instance, search engines look to things like "Trust and Authority" to weight rank results, and these things continue to build over time.

A definite buzzword, and with good reason.  High-quality content, properly formatted images, text, and videos will all help your site rank.  They also have a huge role in user engagement.  As a result, this means viewers may stay on your site longer and move closer to a purchase decision. We also evaluate your code to identify and remove any broken links and keep that organic traffic flowing smoothly.